Corporate Partnerships & Gifting | The Floristry | London Florist

Corporate Case Studies

PRADA

Campaign Activation

To celebrate Prada's FW23 campaign, Conversation With A Flower, the brand took over our Gough Street store to distribute flower seed gifts to media, influencers, VIPs and The Floristry's members. We created an immersive store experience with a floral installation we designed and installed. Guests enjoyed botanical drinks from our bar whilst exploring the space and Prada's new campaign.

Social Gains

Prada's activation at The Floristry attracted over 1500 guests and was fully booked within the first day of launching. The 3 day event created a wealth of hype on social media and was heavily shared across different platforms.

JO MALONE LONDON

Press Day & VIP Customer Experiences

Jo Malone London hosted their latest press day at our Gough Street Store location. Taking over the ground floor to showcase their newly launched fragrance line we created a bespoke installation for their displays.

Upstairs in our Meadow Room we led a range of floral workshops over a 2 day period for both media guests and their VIP customers.

Social Gains

The two day event was heavily shared on social media offering a wealth of exposure and branding gains.

CHARLOTTE TILBURY

Store Activation & Media Workshop

Charlotte Tilbury enlisted us to create an experiential flower pop-up in their Harbour City store. The 10 day event was open exclusively to media, influencers and their VIP customers and included workshops and bespoke co-branded products.

Soho House

A series of floral workshops for Soho House members hosted in their Hong Kong house.

TATCHA

Product Launch:
Media & Influencer Seeding Gifts

We developed a bespoke floral gift to accompany Tatcha's media gifts in launching their new Dewy Serum. Alongside the co-branded flower jars we created a custom discount campaign for their community.